You don’t have any big company news to report, so why consider a customized press release?
As a dental or medical practitioner, you’re likely aware of Search Engine Optimization – the art of moving your site up in search engine rankings through an array of strategies.
One major factor affecting search engine rank is quality “backlinks” – a link back to your site from another credible website.
One legitimate strategy is to combine a well-written, compelling news release that will be read for months, or even years. And distributing it on a service such as PRWeb, which offers extensive SEO and multimedia tools. A good article can be picked up by thousands of web sites, including major media sites that provide extremely high-quality backlinks.
A press release get’s it’s own internet listing, creating more on-line visibility for you. It also impacts your search engine optimization by referring visitors to your website.
A good example of a press release impacting search engine optimization is a press release we did for a dentist who had spent considerable time and care to create an eco-friendly office. This release was picked up by some of the major “green” oriented news outlets in the United States and resulted in considerable traffic being generated, a lot of positive feedback, and of course increase search engine optimization for his main website.
Cook Profitability Services includes a Pulitzer Prize-winning veteran newspaper journalism who can craft compelling releases – 210-601-1050.
